Why should your business use postage meters?
For all the talk about the importance of the digital world we live in, the postal service remains an important part of the world, with over $17 billion spent on postage last year. And you don't need the U.S. government to tell you this: Just think of your own business. How much time have you spent buying stamps, weighing envelopes, adding postage to mail, going online to print postage or googling postage requirements?
If you've done any of these things, it is absolutely worth looking into getting a postage meter for your business. Here are a few reasons why.
Save time in the workplace
These meters can hep you save a ton of time. You don't have to keep up to date on postage costs, search for weight requirements or sit there and stamp hundreds of envelopes. Thanks to postage meters, you can just grab a stack of envelopes, weigh them once and throw them into the machine.
Additionally, by increasing the accuracy of postage used, you ensure that mail will never be returned to you for insufficient postage. This makes sure that your important mail always gets where you need it to go.
You can save on mail costs
Postage meters can help your business save money in two very important ways:
- - First, they ensure that you get an accurate read on how much postage will cost you. This means that you won't have to worry about adding more postage than necessary.
- - Second, companies which sell these meters may provide a discount on the purchase of postage. As a result, they can save you money that goes well beyond the cost of said meter.
A sloppily placed stamp may look cute and sweet, but it doesn't exactly give the impression that your business is a serious, professional operation. In the business world, first impressions matter, and sending a piece of mail that doesn't look like it came from a serious operation is not a good way to get a response.
Promote your business
Most meters will now allow for the printing of more than just a stamp: They will also allow for you to print a return address or promotional message. As a result, you can even use a meter to do more than just basic work: It can be an important part of your marketing efforts.
Postage meters are modern expectations in today's business world. They can save you time, money, increase efficiency and help you promote your business. They shouldn't be viewed as an expense, but rather an investment, one which can help you reap numerous benefits later down the line.